SHOW SPOTLIGHT: Optima World Championship Autocross

Autocross is coming to Riyadh

Based on the original Optima Ultimate Street Car Invitational held every year in Las Vegas, Nevada, this version of OUSCI will feature 10 world-class street car competitors in a series of Optima’s classic street car autocross, braking and design competitions, where one driver/street car will be crowned the OUSCI Riyadh Champion.

SHOW SPOTLIGHT: Pinstripe Masters

Masterful technicians to showcase their skills in Riyadh

A collection of world-renowned pinstripe artists will converge in Riyadh to showcase their skills at the Riyadh Car Show and Global Auto Salon. These masterful technicians will put brush to metal, creating unique pieces of art worthy of any gallery showing.

But these precision masterpieces won’t just be on full display – as artists will be offering to paint one-of-a-kind pieces on people’s personal effects.

This is automotive art you can take home.

SHOW SPOTLIGHT: West Coast Customs Experience

WCC Crew to feature master classes in customization

West Coast Customs Founder and CEO Ryan Friedlinghaus will feature master classes in five premier vehicle customization categories, including audio and video; interiors; paint and graphics; wrap and tint; and wheels, suspension and accessories. Class participants are doing hands-on work to vehicles that move through each instructional area, with distinctive customized cars completed and presented at the end of the event.

Ryan will host a lifestyle zone featuring automotive fashion, music and other lifestyle elements.


NHRA brining Fox TV Hosts and Museum Vehicles to Riyadh

NHRA on FOX television hosts Brian Lohnes, Tony Pedregon, and Bruno Massel are scheduled to interview automotive influencers from around the world. To add to the experience, the NHRA is bringing a collection of cars from the Wally Parks NHRA Motorsports Museum to Riyadh to expose a whole new audience to the foundation of the sport. The NHRA will livestream all the action on direct from the Riyadh auto show.

 Beginning in 2016, the NHRA on FOX television broadcast injected drag racing into the homes of millions of racing fans. Leveraging that success, the NHRA took its NHRA on FOX interview stage on the road to auto events in North America. Those conversations with the heroes of drag racing and automotive world were livestreamed on to viewers around the globe.

The National Hot Rod Association (NHRA), drag racing’s preeminent sanctioning body, was founded by automotive icon Wally Parks. From his roots in land speed racing in California and the salt flats of Bonneville, Utah, Parks launched the NHRA while running the world’s largest car magazine. He understood automotive enthusiasts needed an association that organized and measured the best of their energies and skills. Thus, the NHRA was born. Today, the NHRA carries Parks’ vision into the 21st century and continues the innovative use of media to bring people together and celebrate their automotive accomplishments.

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